> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.noticeable.io/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Emoji Reactions 🙂

**Emoji Reactions are a fun, low-effort means for users to engage with your content and for you to better understand what your users or customers think about your updates.**

# Why Emoji Reactions?

Getting people to actively participate is key to developing stronger relationships. Users who engage consume, on average, 4 times as much content compared to passive users. Converting more passive users to active participants means more time on site, direct traffic, and audience loyalty.

# Enabling Emoji Reactions

When you edit a publication, on step 2 (options), click on the _Behaviors_ settings group and enable the switch for the option _Collect users reaction with emojis_.

![](https://storage.crisp.chat/users/helpdesk/website/55d6234c11240c00/screenshot-from-2021-02-06-23-_1wwjqzo.png)

# Evaluating Reactions Performance

Open the [Noticeable dashboard](https://dashboard.noticeable.io), select a project. Then, on the list of publications that is displayed, identify the publication you are interested in and click on the set of performance icons:

![](https://storage.crisp.chat/users/helpdesk/website/55d6234c11240c00/screenshot-from-2021-02-06-23-_awguk6.png)

The page that appears display analytics.