> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.noticeable.io/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Call-To-Action (CTA) button 🖱️

**Call-to-Actions (CTA) are mean to grab attention and directing people to the next step.**

For each publication you publish on Noticeable you can configure a CTA that is displayed as a button along with your publication content on Newspages and Widgets.

## How to define a Call-to-Action?

1. Create or edit a publication.
2. On step 2, select the Call-to-Action (CTA) settings group.
3. Enter a label and an URL.

![](https://storage.crisp.chat/users/helpdesk/website/55d6234c11240c00/screenshot-from-2021-04-12-10-_1hj0lip.png)

## What's the advantage of using a CTA button over a link? 

CTA buttons are more prominent than links, styled and animated:

![](https://storage.crisp.chat/users/helpdesk/website/55d6234c11240c00/peek-2021-04-12-09-55_mrslnr.gif)

In addition, analytics are collected for each click on a CTA button, thus allowing you to see how your actions behave but also measuring success:

![](https://storage.crisp.chat/users/helpdesk/website/55d6234c11240c00/screenshot-from-2021-04-12-09-_1m5c5m6.png)